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3P Basic Instinct

3P Basic Instinct Non-Medicated Boneless Chicken with Organ

$57.95 CAD

2 kg box (125 g portions) = $13.14/lb
Single-protein raw boneless chicken + organ for cats—DIY-friendly and portion-easy. Thaw & serve with added calcium.

Benefits:
  • • Picky Eater Approved
Features:
  • • Portion-Easy
  • • Minimally Processed
  • • Sustainably Sourced
Boneless Boneless
Made in BC Made in BC
Raw Raw
delivery availableLocal delivery.   Free on orders $75+

Earn 57 points!   Points & Frequent Buyer Info

If you’ve shopped with us before, you know Basic Instinct Cat offers a loyalty program—and so do we!

Basic Instinct Cat: Buy 12, get 1 free! (within 12 months - free item is equal or lesser in value to the lowest priced item purchased)

True Carnivores: Earn one TC Rewards point for every dollar you spend. Spend more and earn more, with double the points on orders over $300.

Product Features
Portion-Easy

Pre-measured pieces make mealtime quick and convenient—no scale needed.

Minimally Processed

Gently prepared to retain nutrients and preserve the original flavor, texture, and natural integrity of ingredients.

Sustainably Sourced

Ethically sourced to support long-term ecosystem health, biodiversity, and environmental responsibility.

Product Description

Lean. Boneless. DIY-ready.


This prey-style raw features non-medicated chicken (boneless) with organ for a simple, single-protein base cats love. Packed in tidy 125 g portions, it’s freezer-friendly and easy to thaw. Because it’s boneless, add a calcium source (eggshell or bone meal) to create a balanced bowl—great for mixers, rotation, or custom diets.

Why We Love It

✔ Single-protein chicken with nutrient-dense organs
✔ Boneless format = ideal for DIY balancing
✔ Portion-easy 125 g packs—no scale needed
✔ Minimally processed raw; clean ingredient panel
✔ Picky-eater friendly aroma & texture
✔ Freezer-friendly bricks for simple weekly prep

How to Feed

Keep frozen. Thaw in the refrigerator and serve raw. Because this is boneless, add a veterinarian-approved calcium source to meet mineral needs (or use as a topper). Feed to maintain ideal body condition; always provide fresh water. Wash hands, bowls, and prep surfaces after handling.
Cats can benefit from a gradual transition when changing diets.

Pro tip: Pre-mix a week’s worth by blending your calcium and any extras (e.g., omega oil), then portion into containers for grab-and-go meals.

Ingredients
non-medicated boneless chicken thighs, chicken heart, chicken liver, BI “Basic Instincts” base powder (dried egg yolk, psyllium husk powder, agar, gelatin), steamed lamb bone meal, filtered water, salmon oil

Nutrition
(per 100g)

Calories – 137

Total Fat – 8.95%

Carbohydrates – 0.1%

Protein – 14.9%

Moisture – 75.01%

Taurine – 88.7mg

Calcium – 0.18%

Phosphorus – 0.25%

Serving Tips

Keep frozen. Thaw in the refrigerator and serve raw. Because this is boneless, add a veterinarian-approved calcium source to meet mineral needs (or use as a topper). Feed to maintain ideal body condition; always provide fresh water. Wash hands, bowls, and prep surfaces after handling.

Cats can benefit from a gradual transition when changing diets.

Featured Ingredients

We have high standards

There’s only one thing we’re serious about, and that’s high-quality food for pets. We source only human-grade meats and natural ingredients, the majority of which are from HACCP-certified facilities—the same as human food. Because pet food should be real food.

  • Salmon Oil

    Salmon oil delivers concentrated omega-3 fatty acids that nourish skin, support a glossy coat, maintain joint mobility, and promote heart health. Its anti-inflammatory properties also help balance immune responses.

  • Diced raw beef on a wooden cutting board with a knife

    Liver

    Liver delivers a concentrated source of vitamin A, iron, and B vitamins to support vision, red blood cell production, and metabolic function. It also provides essential minerals that promote immune health and overall organ function.

  • Heart

    A natural source of taurine and essential B vitamins, heart supports cardiovascular function, cellular energy, and eye health. Its concentration of minerals like iron and zinc also helps maintain strong muscles and a healthy immune system.

Because one treat is never enough

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Our Story

Vancouver’s real-food grocer for pets since 1996

We like to think of ourselves as Whole Foods, but for your pets: We stock our shelves exclusively with real, whole foods to feed pets (and prevent visits to their vets)—and we can’t wait to feed yours.

Our Story

Customer Service

We’re here for you and your pets

From a generous return policy to our own refrigerated delivery fleet, we take customer service as seriously as we take pet food. We even offer free 15-minute diet consults, so you can feel confident you’re feeding your pet what they need, when they need it. No questions or confusion.

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